Power every step
Asa’s purpose-built features train instantly, speak in your voice, recommend with context, and improve with every interaction — all to convert more shoppers, faster.
Train for every use case
Asa learns directly from your files, links, and tools — no scripts, no setup debt. Its learning engine handles structure, keeps content fresh, and delivers conversion-ready answers. Just connect, upload, and it’s ready to sell.
Connect your stack Works with what you already use
Asa plugs into Shopify, Notion, Google Drive, Judge.me, and Yotpo to train itself on your products, policies, and reviews. No copy-pasting. No formatting. Just connect and go.
Upload any file From messy docs to clean answers
Drag and drop PDFs, DOCX, CSVs — even raw support docs. Asa learns your voice, products, and policies, then turns that content into precise, on-brand responses.
Fetch from any link From websites to help centers
Paste a URL — your help center, blog, or policy page — and Asa pulls in everything it needs. It even follows internal links to get the full picture.
Customize Asa to match your brand
Set the avatar, name, accent color, and theme to match your site’s exact feel. Asa shows up as an extension of your brand, not an outsider.
Visual identity controls Looks like it belongs — because it does
Set the avatar, name, accent color, and theme to match your site’s exact feel. Asa shows up as an extension of your brand, not an outsider.
Tone of voice Sounds like your team — not an AI
Choose a preset style or dial in your own. Asa mirrors your tone — whether you’re buttoned-up, casual, cheeky, or deeply consultative.
Response depth & behavior Control how much Asa says — and how
Adjust response length, handoff methods, default language, and even fallback logic. Asa adapts to your CX standards, not the other way around.
Guide the conversation Steer shoppers in the right direction
Set conversation starters to nudge intent and reduce drop-off — whether it’s product info, recommendations, or support. And if Asa gets stuck, you can set handoff methods to guide shoppers to human agents.
Deploy seamlessly in minutes
Asa drops into your storefront with a single script — no dev handoff, no custom builds, no delays. Preview how it looks/responds, launch when you’re ready, and it stays in sync as your content evolves. No-code. Mobile-ready.
One-step deployment Just drop a snippet — Asa takes it from there.
Paste one script on your site, and Asa is live. It fits right into your storefront without interrupting your stack.
Live preview See exactly how it’ll look — before you go live.
Test the experience, tweak the responses, and launch with full confidence — no surprises, no guesswork.
Observe to turn insights into impact
Go beyond traffic and click-throughs. Asa shows you what shoppers are asking, where they’re dropping off, and what content actually drives conversions — so you can improve what matters.
See what shoppers ask so you know exactly what they need
Every conversation shows up in real time — questions, recommendations, and redirections. It’s like watching your customer’s thought process unfold, unfiltered.
Measure how Asa converts so you know what’s moving the needle
See how Asa drives engagement, add-to-cart actions, and buy-now clicks — with clear attribution to its conversations. No guesswork. Just proof.
Asa’s continuous improvement loop turns every interaction into better CX
Train Asa on your brand, shape its personality, and see how it performs — then optimize to lift conversions across sales and support.
Train
Connect your Shopify store, help center, policies, and knowledge docs — or drop in files from Drive or Notion. Asa absorbs it all in minutes and understands the context well enough to help customers right away.
Customize
Shape Asa to match your brand. Set its look and feel, tune how it speaks, sets its rules, and define clear guidance so it responds with the tone, depth, and style your team expects.
Analyze
Monitor every customer interaction in real time. See performance, sentiment, and quality across intents, review conversations in the inbox, and spot patterns or gaps through analytics.
Optimize
Unlock insights into shopper behavior and brand performance. Asa helps you understand what converts — and what doesn’t — so both your CX and products get better over time.
Built for every category Asa delivers across every vertical
Asa adapts to every brand, product, and shopper — delivering accurate, on-brand assistance across categories and verticals in online commerce.
Health & Wellness
From supplements to self-care — Asa simplifies complex ingredient details, recommends bundles by goal, and ensures every shopper finds what’s right for their body and lifestyle.
Beauty & Personal Care
Understands shades, routines, and preferences to give hyper-personalized product matches. Asa guides shoppers like a seasoned beauty advisor — instantly and accurately.
Fashion & Apparel
Helps shoppers find their perfect fit and style. From size and material guidance to cross-sells that actually make sense — Asa turns browsing into buying.
Home Goods & Electronics
Simplifies specs, compatibility, and product comparisons with clear, confident answers — helping shoppers make faster, better purchase decisions.
Travel & Leisure
Assists with planning, recommendations, and bookings — personalizing every suggestion based on context, preference, and past behavior.
One focus. More conversions. Storefronts powered by Asa.
One focus. Unrivalled CX. Storefronts powered by Asa.